
LINE UP

2023
NYC SUMMER

2023



Our speakers and discussion hosts have been there, done that. They are here to share their experiences in creating multimillion-dollar online brands, explaining exactly how they got there. From revenue scaling and tech stack building to hiring and capital raising, we’ll cover a lot in one day. And we know how valuable your time is - that’s why we only hand pick retail leaders and tech providers with inspiring stories and important, practical lessons.
GROW. NYC
11 JUL
SUMMER
2023
The next generation of retail conferences
11 JUL 2023
8 AM
6 PM
TIME
SPEAKERS
SESSION
TOPIC
08:00
AM
Scan your QR code at our entrance on Fifth Ave
SOCIAL
Registration opens
GROUND FLOOR
SOCIAL
08:00
AM
Join us bright and early for coffee & breakfast
SOCIAL
BREAKFAST - Brought to you by AbsoluteWeb
FIRST FLOOR
SOCIAL
08:55
AM
Nik Sharma, CEO, Sharma Brands
TALK
Welcome + Morning Kick-off
GROUND FLOOR
TALK
09:00
AM
Connect with like-minded influencer marketers and gain ideas for your upcoming social media campaign
SOCIAL
INFLUENCER LOUNGE OPENS
FIRST FLOOR
SOCIAL
09:00
AM
Ben Yahalom, President, True Classic with Nik Sharma
FIRESIDE
Unlocking the strategy of how True Classic grew to $100m in just 2 years
GROUND FLOOR
FIRESIDE
09:20
AM
Katie Hudson, Content Director, UrbanStems & Amanda Elam, Chief Marketing Officer, Bloomreach moderated by Nik Sharma
FIRESIDE
Winning with AI: Crafting Your Retail Marketing Strategy
GROUND FLOOR
ChatGPT is a truly transformative retail technology. From machine learning to natural language processing, we'll explore how to use the latest AI tools and plugins to engage customers, build brand loyalty, increase sales - and even perform a full critical analysis of your current campaigns, benchmarked from your closest competitors . With real-world examples and case studies, you'll learn how to create an AI-powered marketing strategy that delivers jaw-dropping results.
FIRESIDE
09:40
AM
Heath Golden, President, Marquee Brands & Jeff Wolpov, SVP, E-commerce,Ryder
FIRESIDE
Getting in front of change – Exceeding consumer expectations
GROUND FLOOR
Join this dynamic session with Heath Golden, President of Marquee Brands and Jeff Wolpov, SVP, E-commerce at Ryder E-commerce by Whiplash as they reveal proven strategies for achieving brand success. Discover how to generate demand and fuel growth, effectively utilize content to drive product sales, expand your brand's reach across categories for a comprehensive omnichannel strategy, and implement profitable brand marketing techniques.
FIRESIDE
10:00
AM
Christina Oyler, VP, eCommerce, Hero Bread & Rishabh Jain, Co-founder & CEO, Fermat - moderated by Nik Sharma
FIRESIDE
Strategies for Optimizing Video Ads: Overcoming Scaling Challenges
GROUND FLOOR
Are your video ads not scaling as expected? In this session, we'll dive into actionable strategies for optimizing your video ads and overcoming scaling challenges. You will learn how to fine-tune targeting and budget to drive engagement and boost conversions. We'll discuss the latest trends and technologies in video advertising, and provide practical insights for achieving success. Join us to unlock the full potential of your video ads and take your advertising campaigns to the next level.
FIRESIDE
10:20
AM
Dan Reich, Co-founder, Founder of Tula Skincare & Dibs Beauty & Anand Kishore, CEO, AspireIQ
SOCIAL
Efficient growth and the future of creator-fueled brands
FIRST FLOOR
In a candid, back-and-forth conversation with the CEO of TULA Beauty, Anand Kishore, CEO at Aspire, discusses this revolution behind influencer performance marketing
SOCIAL
10:20
AM
TABLE 1: Tiffany Corpuz, Sr. Director, eCommerce, Farmacy Beauty & Patrick Lew, Sr. Manager, Product Marketing, Attentive
TABLE 2: Darren Saul, CEO, VENDO & Nicolas Martinez, SVP, Marketing, Vendo
TABLE 3: Denia Ebersole, Co-founder & COO, Catch
TABLE 4: Dane Baker, Co-founder & CEO, EcoCart
TABLE 5: Katie Hudson, Content Director, UrbanStems & Amanda Elam, Chief Marketing Officer, Bloomreach
SOCIAL
MORNING BREAK + TECH TABLE DISCUSSIONS
FIRST FLOOR
Five tables, Five deep-dive discussions. Discuss key approaches and technologies that help the fastest-growing retailers solve their most pressing challenges. TABLE 1: Cut through the Noise with Segmentation and Personalization with Tiffany Corpuz, Sr. Director, eCommerce, Farmacy Beauty & Patrick Lew, Sr. Manager, Product Marketing, Attentive
TABLE 2: Unlocking the Power of Amazon: How Any Brand Can Scale Their Business in 2023 and Beyond with Darren Saul, CEO, VENDO & Nicolas Martinez, SVP, Marketing, VENDO
TABLE3: Innovating to retain and engage Gen Z with Denia Ebersole, Co-founder & COO, Catch TABLE 4: Sustainable Shopping Experiences: Fostering Loyalty Through Transparency & Climate Action with Dane Baker, Co-founder & CEO, EcoCart
TABLE 5: Katie Hudson, Content Director, UrbanStems & Amanda Elam, Chief Marketing Officer, Bloomreach - Revolutionizing Retail Marketing with AI: A Deep Dive on Crafting a Winning Strategy
SOCIAL
11:00
AM
Kristin Sword, Head of Marketing & Growth, Ro - moderated by Hitha Herzog, Retail Analyst
TALK
From Challenges to Opportunities: Tips for Effective CAC Reduction
GROUND FLOOR
Join us for this in depth look into CAC in 2023, where we'll explore the latest tried-and-tested strategies and tactics that help reduce it significantly. You'll learn about optimizing your marketing spend, leveraging the highest-quality data to improve targeting and implementing brand new retention strategies.
TALK
11:20
AM
Ben Yahalom, President, True Classic & Adam Robinson,Co-Founder & CEO, Retention.com - moderated by Hitha Herzog
FIRESIDE
Effective Strategies for Building a High-Quality and Conversion-Optimized Email List
GROUND FLOOR
In this session, we will explore the secrets to building a high-quality and conversion-optimized email list. Discover the most effective strategies based on industry-leading insights and best practices. We'll cover topics such as creating compelling lead magnets, optimizing opt-in forms for maximum conversions, implementing targeted segmentation techniques, leveraging the power of automation, and employing data-driven email marketing tactics. Join us to unlock the potential of your email list and supercharge your conversion rates. Don't miss out on this opportunity to level up your email marketing game!
FIRESIDE
11:40
AM
Dan Freed, Co-Founder, Thesis, Kate Harper, Chief Brand Curator, Hive Brands,
Hannah Jun, Retention, Blueland & Nicole Harvey, Senior Account Manager, Strategic Accounts, Recharge
FIRESIDE
How to Harness Subscriptions for Recurring Revenue Growth & Retention
GROUND FLOOR
Leverage subscriptions to transform your business during economic challenges and how to increase lifetime value & customer engagement
FIRESIDE
12:00
PM
Shaina Rainford, Founder, Bask and Lather Co & Brook Shepard, CEO, Mason Interactive - moderated by Nik Sharma
FIRESIDE
Meeting your Customers where they are
GROUND FLOOR
FIRESIDE
12:25
PM
TABLE 1:David Baker, Chief Digital Officer, Beekman 1802 - Unveiling the Beauty of Beekman1802: My Skin Biome and the Future of AR in Beauty
TABLE 2:Andy Hunter, Founder & CEO, Bookshop.org - Building a Thriving Community: Strategies for DTC Brands to Engage Outside of Social Media
TABLE 3:Quynh Dang, VP, Brand Marketing, Nanit - Establishing Trust and Authority: Strategies for Building Credibility
TABLE 4:Jason Ojalvo, CEO, Tushy - "Let's Go There!" Taboo-breaking products and boundary-pushing marketing
SOCIAL
LUNCH + MEETUPS + ROUNDTABLE DISCUSSIONS
FIRST FLOOR
Four tables, four deep-dive discussions. Discuss key approaches and technologies that help the fastest-growing retailers solve their most pressing challenges. TABLE 1:David Baker, Chief Digital Officer, Beekman 1802 - Unveiling the Beauty of Beekman1802: My Skin Biome and the Future of AR in Beauty
TABLE 2: Andy Hunter, Founder & CEO, Bookshop.org - Building a Thriving Community: Strategies for DTC Brands to Engage Outside of Social Media
TABLE 3: Quynh Dang, VP, Brand Marketing, Nanit - Establishing Trust and Authority: Strategies for Building Credibility
TABLE 4: Jason Ojalvo, CEO, Tushy - "Let's Go There!" Taboo-breaking products and boundary-pushing marketing
SOCIAL
01:05
PM
TABLE 5:Angela Vranich, Co-Founder & CPO, Ben Lewis, Co-Founder & CEO, Little Spoon - Increasing LTV: Driving Growth through Continuous Innovation
TABLE 6:Vinod Kasturi, CEO - Americas, Maison Kitsune - Three Pillars of Brand Building: Storytelling, Community, and Brand Awareness
TABLE 7:Amy Calhoun Robb, VP, Marketing, Hero Cosmetics - Hybrid Shopping: How Brick-and-Mortar is Making a Comeback in the New Era of Retail
SOCIAL
ROUNDTABLE DISCUSSIONS
FIRST FLOOR
Three tables, three deep-dive discussions. Discuss key approaches and technologies that help the fastest-growing retailers solve their most pressing challenges
SOCIAL
01:35
PM
Ronak Shah, Co-Founder & CEO, Obvi
TALK
Welcome Back + Afternoon Kick-off
GROUND FLOOR
TALK
01:40
PM
Brian Hashemi, Chief Marketing Officer, Uncommon Goods & Dovas Zakas, General Manger of EveryPlate at HelloFresh moderated by Ronak Shah
PANEL
TikTok Tactics, Triumphs and Trials: What We’ve Learned So Far
GROUND FLOOR
Join our expert panelists as they uncover the secrets of TikTok marketing triumphs and setbacks. Learn how to leverage team-created content, harness audience feedback, and scale what works. Discover the art of deciding when to tweak your creative approach while staying true to your brand. Join Dovas Zakas, General Manager of Every Plate at HelloFresh and Brian Hashemi, CMO at Uncommon Goods as they unlock the key to success in the ever-evolving world of TikTok marketing.
PANEL
02:05
PM
Tamecca Seril, CEO, FOLKUS & Carrie Wilkie, SVP, Standards & Technology, GS1 US - moderated by Ronak Shah
FIRESIDE
Establishing Trust through Storytelling: Strategies for Consumer Engagement
GROUND FLOOR
Join Tamecca Seril, CEO at FOLKUS and Carrie Wilkie, SVP of Standards & Technology at GS1 US in an exhilarating session that explores the art of storytelling for consumers. Drawing inspiration from cutting-edge technology, Tamecca will share insightful strategies on building trust and forging authentic connections with consumers. Discover how to craft compelling narratives that resonate and leave a lasting impact. Don't miss this opportunity to learn from Tamecca's expertise and unlock the secrets to captivating storytelling that drives meaningful engagement and brand loyalty. Get ready to elevate your consumer relationships to new heights!
FIRESIDE
02:25
PM
Scarlett Rocourt, Founder & CEO, Wonder Curl & Steph Abe, Sr. Customer Marketing Manager, AdRoll - moderated by Ronak Shah
FIRESIDE
From Vision to Voice: The Founder's Role in Marketing!
GROUND FLOOR
The founder of a brand is more than just a figurehead - they play a critical role in content marketing. In this session, we'll explore the unique perspective and value that a founder can bring to a brand's content strategy, from creating compelling brand stories to connecting with audiences on a personal level. We'll discuss the importance of authenticity, transparency, and brand values in content marketing, and how a founder can embody and communicate these elements effectively. With practical tips and real-world examples, you'll leave with a better understanding of how to leverage the founder's role for successful content marketing. Let's dive in and unleash the power of the founder!
FIRESIDE
02:45
PM
Breanna Kendall, Growth Lead, Lemonade, Tom Stevens, Executive Vice President, SMB Growth Team, NBCUniversal Advertising & Partnerships & Jonathan Lerner, Director of Client Strategy & Analytics, Tinuiti - moderated by Ronak Shah
FIRESIDE
Beyond click-based advertising: How insurance company Lemonade drives results with Streaming TV
GROUND FLOOR
Dive into the synergies between streaming TV and click-based digital advertising and uncover the untapped power of streaming TV as a performance-driven medium. NBCU has led the transformation of TV advertising by building out performance capabilities to access different audiences for marketers, proving out both brand metrics as well as true business outcomes. Lemonade, NBCU and Tinuiti will discuss the strategies, innovations, and tactics behind leveraging streaming TV as a measurable & accountable channel. It’s more critical than ever to discover how data-driven optimizations, precise targeting, and advanced analytics are reshaping the streaming TV landscape that delivers tangible ROI.
FIRESIDE
03:05
PM
TABLE 1:Liam Patterson, CEO, Bidnamic - Optimizing Google Shopping Campaigns: Uncovering the Hidden Costs of Bounce Rates
TABLE 2:Sophie Brown, Omni Strategy Specialist, VENDO & Nicolas Martinez, SVP, Marketing, VENDO & Darren Saul, CEO, VENDO - Closing the Gap: Bridging Online and In-Store Conversions with Omnichannel Strategies
TABLE 3:Jordi Vermeer, VP of Revenue, ChannelEngine - Thriving in the Shifting Tides: Navigating the Volatile Global Economy and Reinventing Marketing Strategies
TABLE 4: Ali Leier, AVP Community, Monica Vinader & Paul Archer, Founder & CEO, Duel - From Viral Sensation to Sustainable Success: Building a sustainable social commerce machine for your Ambassadors, Affiliates and Creators with Monica Vinader
TABLE 5: Amelia Comber, Director of Acquisition and Performance Marketing at PetPlate, Leah Matsumoto, Senior Growth Acquisition Specialist at Prose, Andrew Case, Co-founder & CEO at NoonBrew, Caroline Levere, Founder & COO, Grapevine AI & Nick Shah, Founder & CEO, Grapevine AI - Your Branded Content Isn’t Enough: The Top Proven Strategies on Harnessing Third-Party Content to Unlock Scale and Efficiency
TABLE 6:Agueda Trujillo, Head of Marketing, Waterdrop - Cutting Through the Clutter: Establishing Brand Awareness in 2023
TABLE 7:Aaron Spivak, Co-founder, Hush Blankets - The power of building community through storytelling
SOCIAL
AFTERNOON BREAK + MEETUPS + ROUNDTABLE DISCUSSIONS
FIRST FLOOR
Seven tables, seven deep-dive discussions. Discuss key approaches and technologies that help the fastest-growing retailers solve their most pressing challenges.
TABLE 1: Liam Patterson, CEO, Bidnamic - Navigating the Google Search Journey: Roundtable Discussion on Reducing Bounce Rates and Enhancing Conversion in Ecommerce
TABLE 2: TABLE 2:Sophie Brown, Omni Strategy Specialist, VENDO & Nicolas Martinez, SVP, Marketing, VENDO & Darren Saul, CEO, VENDO - Closing the Gap: Bridging Online and In-Store Conversions with Omnichannel Strategies
TABLE 3:ChannelEngine - Jordi Vermeer, VP of Revenue, ChannelEngine - Thriving in the Shifting Tides: Navigating the Volatile Global Economy and Reinventing Marketing Strategies
TABLE 4: Ali Leier, AVP Community, Monica Vinader & Paul Archer, Founder & CEO, Duel - From Viral Sensation to Sustainable Success: Building a sustainable social commerce machine for your Ambassadors, Affiliates and Creators with Monica Vinader
TABLE 5: Caroline Levere, Founder & COO, Grapevine AI & Nick Shah, Founder & CEO, Grapevine AI - Your Branded Content Isn’t Enough: The Top Proven Strategies on Harnessing Third-Party Content to Unlock Scale and Efficiency
TABLE 6: Agueda Trujillo, Head of Marketing, Waterdrop - Cutting Through the Clutter: Establishing Brand Awareness in 2023
TABLE 7: aron Spivak, Co-founder, Hush Blankets - The power of building community through storytelling
SOCIAL
03:50
PM
Joe Anhalt, VP of Marketing, Koio & Miles Fisher, Director, Ad Platform and Growth Sales, Roku, Moderated by Ronak Shah
FIRESIDE
A CTV-Led Approach to Commerce
GROUND FLOOR
Explore how a CTV strategy is key for DTC retailers to reach new audiences and drive action
FIRESIDE
04:10
PM
Deniz Melen, Sr. Growth Manager, Offline Channels, Knix
Teju Prabhakar, CEO, Share Local Media moderated by Rebecca Deczynski, Staff Editor, Inc.
FIRESIDE
Beyond Online: How to Leverage Offline Channels for DTC Success
GROUND FLOOR
Join Teju Prabhakar, CEO of Share Local Media, and Deniz Melen, Sr. Growth Manager at Knix, in this power-packed session on direct mail marketing for ecommerce businesses. Discover how to leverage the offline channel to drive growth, increase customer engagement, and boost revenue. Gain insights into effective strategies, personalized targeting, and creative execution. Uncover the untapped potential of direct mail and unlock new opportunities for your ecommerce business. Don't miss out on this valuable session led by our experts!
FIRESIDE
04:30
PM
Clinton Suh, Head of Ecommerce, moderated by Rebecca Deczynski, Staff Editor, Inc.
FIRESIDE
Creating a Seamless Omnichannel Customer Journey: Strategies for Personalization and Loyalty
GROUND FLOOR
Embark on a transformative journey with Clinton Suh, the visionary Head of Ecommerce at On. Unlock the secrets to crafting a Seamless Omnichannel Customer Experience that bridges the gap between online enchantment and offline bliss. Delve into innovative strategies, tech-driven integration, and captivating storytelling. Gain wisdom from real-world tales of triumph and learn how to shape customer journeys that transcend expectations. Get ready to ignite your business growth and conquer the realm of customer satisfaction
FIRESIDE
04:50
PM
Let the (free) liquor flow
SOCIAL
OPEN BAR HAPPY HOUR
FIRST FLOOR
SOCIAL
06:00
PM
Join us at the Official GROW Afterparty at LUME STUDIOS
SOCIAL
Hosted by Nik Sharma / Disco / ReBuy (EVENT BADGE REQUIRED)
FIRST FLOOR
SOCIAL
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GROW. NYC
11 JUL
SUMMER
2023
The next generation of retail conferences
11 JUL
2023
8 AM
6 PM