top of page

Twitter adds picture-in-picture video playback


For the past few years, Twitter has tried different ways to integrate video content with tweets, in the hopes of merging the two, and becoming a more ubiquitous single platform. And now, Twitter is currently testing a picture-in-picture (PiP) video playback feature, allowing users to watch videos while scrolling through their feed.


Why now? As trends like ‘sludge’ clips on TikTok start to rise (i.e. presenting various moving parts within a single display), users are considered more receptive to having multiple feeds on screen. On top of that, the platform is also experimenting with a video download feature that allows selected users to save videos directly from the platform and share with others externally. It's all part of new Twitter CEO, Linda Yaccarino, new plan to make video content a top focus on the platform.


Read the full story here.

SUBSCRIBE 

Thanks for subscribing!

GROW official website partner is Wix © 2023 Grow. Proudly created with Editor X

Recents posts

Nov

2023

The next hot Gen-Z ad channel? Free mobile phone networks

41

VIEWS

Nov

2023

Amazon crowdsources friends’ product recommendations

52

VIEWS

Nov

2023

What do primetime TV ads cost in Fall '23?

46

VIEWS

Oct

2023

Google rolls out it's latest AI ad product 

15

VIEWS

Sept

2023

Shopify Audiences adds integrations with Snap, TikTok and Criteo 

22

VIEWS

Sept

2023

TikTok takes on Amazon and Walmart with Holiday Discounts

23

VIEWS

bottom of page