GROW LAAPR 22, 2026
Directors Guild of America, West Hollywood
Presented by
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APPLYNOW!
Complimentary tickets for senior retail leaders. 700 C-Suite, operators & innovators. 1 unmissable day of practical strategies & valuable networking.
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Free ticket
$500 bonus
The connections, strategies & relationships you'll build at GROW are unmatched; we prioritize access for people who are building significant brands, implementing cutting edge strategies & are open to talking and sharing with others.
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Whatyourticket unlocks
HANDS ON SESSIONS
BETTER CONNECTIONS
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HIGHLY-RATED TECH
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$500 BONUS
SPEAKERS
GROW Speakers have been there, done that. During main stage talks, panels & interactive workshops, you’ll hear from senior executives & operators from:
Lisi Manriquez
Scaling Category Expansion: Turning Growth Signals into Repeatable Revenue - As brands scale, growth gets more complex with more channels, more data, and more noise. In this session, Lisi will break down how Fabletics approaches category expansion into scrubs, identifying the signals that matter and translating them into repeatable growth plays. She will share how the team has built momentum in a new category by focusing on product-market fit, customer insight, and disciplined scaling of early wins. From entering the market to expanding assortment and reach, this session focuses on how to take a strong initial foothold and turn it into sustained category growth.
Allyson Reiner
Turning First-Time Buyers into Lifelong Customers - Most brands still chase the first purchase — but in 2026, growth is won on what happens next. In this session, you’ll hear from three leaders on how they’re turning one-time buyers into loyal, repeat customers. We’ll break down how AI is reshaping retention — from predictive insights and personalized journeys to automated CX that still feels human. From post-purchase experience to habit-building, expect real tactics and what’s actually working now — not theory.
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Kim Samuelsen
Scaling Your Brand on Shopify
Learn how leading Shopify brands scale efficiently through conversion-focused design and data-driven growth strategies. In this session, Domaine and Shopify will break down how to structure high-performing product pages, increase average order value with bundles and upsells, and optimize site speed and mobile experience. We’ll also cover how to capture high-intent organic traffic through SEO and build strong retention with email and lifecycle marketing. Walk away with practical frameworks to drive more revenue from both new and returning customers.
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Saket Mehta
Scaling Subscription Without Breaking Customer Experience
Scaling a subscription brand today means continuing to grow efficiently while maintaining a strong customer experience. In this session, Forkful and Nift will unpack how high-intent discovery moments across the customer journey can become a scalable acquisition lever. You’ll hear what’s worked, what hasn’t, and where performance has improved over time — along with how to diversify your acquisition mix while keeping CPA disciplined and the experience intact.
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Rachel McGovern
CTV as a Performance Channel: Driving Measurable ROI at Scale
OluKai has spent nearly two decades building one of the most respected names in premium footwear: $32M in DTC revenue, a national retail expansion underway, and B-Corp certified since 2014. These industry veterans know what they're doing. That's exactly why this conversation is worth showing up for. OluKai's VP of Ecommerce sits down with Vibe.co's Head of Sales to talk honestly about how CTV fits into a real performance marketing strategy and what it actually takes to make it drive incremental results.
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Sam OKeefe
Generative Engine Optimisation: Winning Discovery When AI Answers the Question
Your customers are asking ChatGPT and Perplexity for product recommendations instead of Googling. If your brand isn’t showing up in those AI-generated answers, you’re invisible before the journey even starts. In this session, growth leaders will share how they’re adapting SEO, content, and product data strategies for the age of AI-driven discovery. You’ll hear what’s actually moving the needle on GEO and AEO, which traditional tactics are now worthless, and the specific steps you need to take to make sure AI recommends your products — not your competitor’s.
MEET YOUR SPEAKERS
GROW Speakers have been there, done that. During main stage talks, panels & interactive workshops, you’ll hear from senior executives & operators from:
Lisi Manriquez
Scaling Category Expansion: Turning Growth Signals into Repeatable Revenue - As brands scale, growth gets more complex with more channels, more data, and more noise. In this session, Lisi will break down how Fabletics approaches category expansion into scrubs, identifying the signals that matter and translating them into repeatable growth plays. She will share how the team has built momentum in a new category by focusing on product-market fit, customer insight, and disciplined scaling of early wins. From entering the market to expanding assortment and reach, this session focuses on how to take a strong initial foothold and turn it into sustained category growth.
Allyson Reiner
Turning First-Time Buyers into Lifelong Customers - Most brands still chase the first purchase — but in 2026, growth is won on what happens next. In this session, you’ll hear from three leaders on how they’re turning one-time buyers into loyal, repeat customers. We’ll break down how AI is reshaping retention — from predictive insights and personalized journeys to automated CX that still feels human. From post-purchase experience to habit-building, expect real tactics and what’s actually working now — not theory.
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Kyle Turadek
Turning visitor intelligence into repeatable revenue
When it comes to marketing today, it’s no longer a volume game. It’s a timing game.
Brands spend millions of dollars driving traffic to their sites, but are left with two questions: 1. Who are these shoppers? 2. Which ones are ready to act now, and which ones aren’t? Mistimed messages to the wrong shoppers don’t just get ignored; they train shoppers to tune you out. Tie identifies shoppers when they hit your website, using AI models to transform real-time behavior and demographic profiles into clear, actionable signals that tell marketers who to reach and when to reach them. Join Tie and leaders from brands like Caraway, Negative, and OluKai to break down how top teams are moving from backwards-looking estimates to forward-looking signals, and driving more revenue from the audience they already have.
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Kyle Brucculeri
Turning visitor intelligence into repeatable revenue
When it comes to marketing today, it’s no longer a volume game. It’s a timing game.
Brands spend millions of dollars driving traffic to their sites, but are left with two questions: 1. Who are these shoppers? 2. Which ones are ready to act now, and which ones aren’t? Mistimed messages to the wrong shoppers don’t just get ignored; they train shoppers to tune you out. Tie identifies shoppers when they hit your website, using AI models to transform real-time behavior and demographic profiles into clear, actionable signals that tell marketers who to reach and when to reach them. Join Tie and leaders from brands like Caraway, Negative, and OluKai to break down how top teams are moving from backwards-looking estimates to forward-looking signals, and driving more revenue from the audience they already have.
Whattoexpectatgrow la
Coffee, breakfast, friendly chats
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Big ideas on stage (no fillers)
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Tons of interactive workshops. No fluff
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New tactics from top brands
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Great food, drinks & snacks all day
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Curated intros + 1-1 meetings
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