GROW LAAPR 22, 2026
Directors Guild of America, West Hollywood
Presented by

APPLYNOW!
Complimentary tickets for senior retail leaders. 700 C-Suite, operators & innovators. 1 unmissable day of practical strategies & valuable networking.
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ALL ACCESS TICKET
CLAIM $500
The connections, strategies & relationships you'll build at GROW are unmatched; we prioritize access for people who are building significant brands, implementing cutting edge strategies & are open to talking and sharing with others.

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Whatyourticket unlocks
HANDS ON SESSIONS
BETTER CONNECTIONS
HIGHLY-RATED TECH
$500 BONUS
SPEAKERS
GROW Speakers have been there, done that. During main stage talks, panels & interactive workshops, you’ll hear from senior executives & operators from:


Lisi Manriquez
Scaling WhatWorks: Turning Growth Signals into Repeatable Revenue - As brandsscale, growth gets more complex — more channels, more data, more noise. In thissession, Lisi will break down how Fabletics identifies what’s actually drivingperformance, doubles down on high-impact levers, and builds repeatable systemsfor growth. From channel mix to experimentation frameworks, this is aboutcutting through the noise and scaling what truly works.


Allyson Reyner
Turning First-Time Buyers into Lifelong Customers - Most brands still chase the first purchase — but in 2026, growth is won on what happens next. In this session, you’ll hear from three leaders on how they’re turning one-time buyers into loyal, repeat customers. We’ll break down how AI is reshaping retention — from predictive insights and personalized journeys to automated CX that still feels human. From post-purchase experience to habit-building, expect real tactics and what’s actually working now — not theory.


Sky Canaves
Turning Your Loyalty Program into a Customer Ambassador Program- Loyalty programs can go far beyond points and discounts — done right, they can spark true advocacy, turning devoted customers into genuine brand ambassadors. In this session, we’ll explore how one standout brand expanded beyond the traditional loyalty model to build a program that drives referrals, fosters community, and deepens customer connection. We’ll cover the shift from standard rewards to ambassador-style engagement, how tiered perks both recognize loyalty and inspire sharing, and the specific perks and experiences that strengthen relationships. You’ll walk away with practical steps to evolve your own loyalty strategy into a powerful advocacy engine.

Stanislav Tatarzuk
Rewiring Merchandising, Demand Planning, and Fulfilment — Merchandising and supply chain teams are seeing the most tangible AI wins in the business — faster demand forecasting, smarter assortment decisions, and more resilient fulfilment even through tariff chaos. In this session, operators will share detailed case studies of what they’ve deployed, the impact they’ve measured, and the mistakes they’d avoid if they could start over. If your role touches product, inventory, or logistics, this is where you’ll hear the most tactical, straight-from-the-field insights on AI that’s already paying for itself.

Rita Zahir
The New Playbook for Converting Unknown Shoppers into Known Buyers- Every retailer sits on a goldmine of anonymous visitors — ghost shoppers who browse with intent but vanish without converting, taking massive potential revenue with them. This session reveals how AI-powered identity resolution is revolutionizing customer acquisition by transforming unknown browsers into personalized experiences from their very first click. You’ll discover the cutting-edge strategies leading brands use to decode anonymous behavior patterns, deploy real-time personalization triggers that feel almost telepathic, and create cross-device recognition systems that follow customers seamlessly through their entire journey. Learn how to turn your biggest conversion challenge into your greatest growth opportunity, building customer relationships that begin the moment someone lands on your site — even when they’re complete strangers.
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John Dubois
Agentic Commerce Is Here: What It Means for Your Brand, Your Revenue, and Your Relevance - AI agents are already shopping on behalf of your customers — comparing products, negotiating prices, and completing purchases without ever visiting your website. This isn’t a future scenario; it’s happening now. In this keynote, leaders from brands navigating this shift will share what they’ve learned: how discovery is changing, what it means for product data and pricing strategy, and the steps they’re taking to stay visible when the buyer is a bot. You’ll leave with a clear framework for preparing your business before this wave passes you by.
MEET YOUR SPEAKERS
GROW Speakers have been there, done that. During main stage talks, panels & interactive workshops, you’ll hear from senior executives & operators from:


Lisi Manriquez

Scaling WhatWorks: Turning Growth Signals into Repeatable Revenue - As brandsscale, growth gets more complex — more channels, more data, more noise. In thissession, Lisi will break down how Fabletics identifies what’s actually drivingperformance, doubles down on high-impact levers, and builds repeatable systemsfor growth. From channel mix to experimentation frameworks, this is aboutcutting through the noise and scaling what truly works.

Allyson Reyner

Turning First-Time Buyers into Lifelong Customers - Most brands still chase the first purchase — but in 2026, growth is won on what happens next. In this session, you’ll hear from three leaders on how they’re turning one-time buyers into loyal, repeat customers. We’ll break down how AI is reshaping retention — from predictive insights and personalized journeys to automated CX that still feels human. From post-purchase experience to habit-building, expect real tactics and what’s actually working now — not theory.

Sky Canaves
Turning Your Loyalty Program into a Customer Ambassador Program- Loyalty programs can go far beyond points and discounts — done right, they can spark true advocacy, turning devoted customers into genuine brand ambassadors. In this session, we’ll explore how one standout brand expanded beyond the traditional loyalty model to build a program that drives referrals, fosters community, and deepens customer connection. We’ll cover the shift from standard rewards to ambassador-style engagement, how tiered perks both recognize loyalty and inspire sharing, and the specific perks and experiences that strengthen relationships. You’ll walk away with practical steps to evolve your own loyalty strategy into a powerful advocacy engine.

Stanislav Tatarzuk
Rewiring Merchandising, Demand Planning, and Fulfilment — Merchandising and supply chain teams are seeing the most tangible AI wins in the business — faster demand forecasting, smarter assortment decisions, and more resilient fulfilment even through tariff chaos. In this session, operators will share detailed case studies of what they’ve deployed, the impact they’ve measured, and the mistakes they’d avoid if they could start over. If your role touches product, inventory, or logistics, this is where you’ll hear the most tactical, straight-from-the-field insights on AI that’s already paying for itself.

Whattoexpectatgrow la

Coffee, breakfast, friendly chats
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Big ideas on stage (no fillers)
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Tons of interactive workshops. No fluff
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New tactics from top brands
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Great food, drinks & snacks all day
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Curated intros + 1-1 meetings
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